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Aftersales Programmes

Generate regular, repeat custom by increasing sales of aftersales through personalised, multi-channel marketing campaigns.

Our approach is to provide you with innovative, personalised and data-driven solutions which engage your aftersales customers across various platforms.


The average car dealership will hold a whole host of information on-file about is customers. This information might include purchase history, name, address, DOB, finance information and service history – but are you really leveraging all of the information you possibly can to deliver the best aftersales service?

When considering  automotive aftersales marketing - creative intelligence and customer engagement is key. By using hyper-personalised, multi-channel, data-driven communication to engage customers you can build a relationship and increase their post-purchase spend with your dealership. By achieving this, you will add value and drive sales for a range of aftersales products, including servicing, MOTs and parts.

With regular, consistent and targeted marketing communications you are providing your customers with reasons to continue their motoring journey with you - and we can help.

Contact us today to help with your next aftersales campaign







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    Highly personalised aftersales communications

    Direct Mail
     Exceptionally designed and highly personalised to each customer and their vehicle
    Emails
    Using workflows, automation and PURLs to track  the customer at every stage of their journey
    SMS
    Final reminders sent directly to your customers with all the information they need to make a quick booking or purchase
    Google and Social Retargeting
    Online targeting to show personalised, relevant content to your customers around the internet

    Don't just take our word for it

    "AlphaGraphics have delivered a multi-channel aftersales programme for Peter Vardy over the last 10 years. They have developed eye-catching self-mailers and emails and we have moved away from the traditional letter that many aftersales businesses use.

    We provide the raw data, then AlphaGraphics do some complex data work in order to drive the automated programme of timed communications that are triggered by the data file.

    This has worked seamlessly and I would have no hesitation in recommending AlphaGraphics."

    – Head of Marketing – Peter Vardy Limited

    Talk To Us

    Our friendly team of specialists are available to answer any questions you have.
    Call us on 01642 525 100, email us at enquiries@agnortheast.com, or use the form below.

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