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High Tunstall College of Science

Student Recruitment at High Tunstall College of Science

The Challenge

Increase student recruitment with an innovative, memorable campaign that highlights the core values and personality of the school, whilst developing the school’s brand.

The Campaign

We designed, created and printed personalised prospectuses and personalised student welcome packs (including branded pens and post-its), and tailored them to each individual student at the relevant stages of recruitment.

The Impact

This innovative project was a resounding success and after our first year of working with High Tunstall we helped them achieve a 14% increase in new students on the previous year.
“We have worked with AlphaGraphics now for a couple of years with regards our printing and presentation needs and cannot speak highly enough about the service we receive. As well as meeting our needs they put forward ideas on how products can be improved.

The quality of the publications and other ideas such as personalised student packs have helped raise the profile of the college within our local community and assisted in helping raise the number of students wanting High Tunstall as their first choice when picking which school to attend.”
– Ian, High Tunstall College of Science

Elements Used

  • Email Marketing
  • Personalisation