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UK College Marketing Calendar

Fail to prepare, prepare to fail. This is a mantra that runs true when it comes to education marketing.

The education industry runs like clockwork. It’s seasonal, which makes it predictable, yet it’s complex, as the wants and needs of each potential applicant vary so widely.

To help you with your marketing over the next 12 months, we’ve created a college marketing calendar containing key dates that may help with your planned marketing activities.

UK College
Marketing Calendar
for 2018/2019
October 2017
Early open days for 2018
23: Last date to add 2017 entry clearing choices and for colleges to make decisions
29: British Summer Time Ends
31: Halloween
November 2017
05: Guy Fawkes Day
24: Black Friday
27: Cyber Monday
.
December 2017
21: Winter Solstice
25: Christmas Day
26: Boxing Day
31: New Year’s Eve
January 2018
Application Deadline: majority of college courses
1: New Year’s Day
.
.
February 2018
Most college course interviews taking Cialis Original 20mg place
14: Valentine’s Day
16: Chinese New Year
25: UCAS Extra Applications Start for eligible applicants
March 2018
11: Mothering Sunday
24: Application Deadline: Art & Design
25: British Summer Time Starts
30: Good Friday
April 2018
02: Easter Monday
22: London Marathon
.
.
May 2018
07: May Day
19: FA Cup Final
28: Spring Bank Holiday
.
June 2018
14: FIFA World Cup
17: Father’s Day
21: Summer Solstice
30: Applications Entered into Clearing
July 2018
02: Wimbledon
04: Deadline to Add Extra Choices
07: Tour de France
.
.
.
August 2018
Popular month for open days
GCSE Results Day – TBC
16: A Level Results Day
27: Summer Bank Holiday
31: Deadline to Meet Conditions
31: End of Adjustment
September 2018
Enrolment and adult enrolment sessions
20: Final Deadline for 2018 Applications
23: First Day of Autumn
.
.
October 2018
Enrolment and adult enrolment sessions
23: Deadline: Clearing Choices
23: Clearing Applicants Accepted
28: British Summer Time Starts
31: Halloween

By communicating regularly with potential students across channels you can build the affinity they have with your college and become more likely to move from a consumer of your services to ambassador for them.

At AlphaGraphics, we specialise in helping FE and HE institutions deliver data-driven, automated marketing campaigns. To find out more, visit: https://education.alphagraphics.co.uk/about-us/